As your "temporary" CMO, I'll work with you to refine your messaging and create a tailored marketing strategy that fits your unique business needs and budget. Then I'll help you implement it.
Whether you're an established business or just starting out, I provide the affordable marketing expertise you need to take your business to the next level.
Together we'll dive deep into the mind of your ideal buyer to develop messaging that
connects, builds rapport and generates demand for your product or service. Then I'll develop editorial and social media calendars to support that strategy.
I can provide content and copywriting coaching to you and your team or write your content and promotional copy for you.
Social media marketing is the #1 marketing channel for 2021 and 82% of marketers actively use content marketing as an integral part of their overall marketing strategy.
**Source: HubSpot State of Marketing 2021 Report
But content creation takes time and expertise that you may not have. As a professional content writer, I can function as an extended team member when internal resources are tight and deadlines are looming.
I’ll save you time, money and headaches with one-off digital writing projects or full campaign development.
My proprietary SAGE Methodology is a 4-step guide to generating content that builds authority, rapport, and trust with your target audience and positions you as the industry thought leader people want to work with. Crafting and implementing an effective content strategy will give you a massive competitive advantage in the attention-grabbing game.
Looking for strategies and tactics to raise brand awareness, connect with your target audience and generate more leads and sales?
My blog, The Inside Track, is filled with information and tips for doing just that.
I post actionable content creation tips that will help you elevate your brand, attract more leads and convert those leads to paying customers.
I’ll research your product or service and develop the best messaging angles to drive clicks, leads and sales. Then, through emotional messaging and creative storytelling, I'll deliver sales copy that converts.
I’ll provide you with persuasive copy that motivates your target audience to take immediate action.
I've worked with Lisa for 4-5 months. She coached me and also enrolled me in her program. My following got better and I also get complimented on my content because it is informative and easy to consume. I think that was all because Lisa told me what to do, how to do it, how to formulate my content in a way that is appealing to my target audience, and it also helped me to sell better.
Zsombor Horvath
Owner
Elevate Marketing
I hired Lisa to help me with content writing and copywriting and her skills have proven to be invaluable to our organization. She was the mind behind one of the best campaigns we were running where we made hundreds of thousands of dollars with the copy she wrote for us. With minimum guidance, she can come up with solutions on her own, which I believe that's one of the most valuable things when you work with other people.
Blaise Bowly
Owner
Big Impact Leaders
What we came to realize is that what we really needed was not just a copywriter, but a marketer that can actually bridge the gap between media and marketing. Lisa managed to fill that gap perfectly. She just gets it straight away no matter what sort of situation or type of work I've put her through. Honestly, I couldn't recommend her enough.
Johnny Kim
Owner
Lock and Quay Marketing
I’ve worked with a lot of different copywriters, but with Lisa specifically, I’ve noticed my click-through rates have gone up, I’ve gotten better ROI, my conversation rates have increased, and just overall better performance on my ad accounts.
Travis Page,
Freelance Media Buyer
Lisa has done an exceptional job in the time that she’s worked with us. She’s exceptional at designing and implementing complicated marketing strategies. She’s very good at seeing the big picture, understanding what the goal of a project must be and what deliverables are needed to help get that across the line.
Daniel Locke,
Owner
Customer Attainment
Lisa is an excellent writer who delivered what we were looking for and even exceeded our expectations. We are extremely happy with her work and will be collaborating with her on future projects. We highly recommend her services.
Anita Hol, Blaise Media
Lisa was great to work with, very reliable and delivered everything that was wished. She is an efficient and eloquent writer who went the extra mile. Definitely a solid choice for the more professional and demanding projects! Unreservedly recommended.
Sam, VisoDyne